A Preview of the Week Ahead

Lets take a look at some of the exciting marketing things I’ll be pondering this week.

First off, I’ll take a look at the reaction to the new JCPenney pricing and marketing strategy. Then, with tomorrow being the Super Bowl, the entire nation will be talking about the Super Bowl commercials. I’ll give my picks on the top ones. Winners will surely be auto companies like VW, GM, and Ford. Finally, I’ll look at two major players in the social media space, Facebook and Google. My frustrations with Google search and Google+ +1 continue!

It surely is turning into an exciting month. I’m hoping we have more exciting news like JCPenny’s new pricing strategy released this February. If you can’t tell, I’m very excited about this new JCPenny marketing strategy and the Super Bowl commercials.

-Bryan Nagy

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