Oreo, Ford, and Bud Light show Super Bowl Social Media smarts #lightsout

Several brands proved Super Bowl Sunday that they truly get social media. Besides planning content days ahead of time, these brands and their agencies stayed on top of the latest happenings with the Super Bowl. The result? Content that connects better to consumers and makes a brand seem less corporate and more “real.”

After the lights went out at the Super Bowl, several brands quickly published posts on Facebook and Twitter relating the the outage. Posts made by Ford, Oreo, and Bud Light are below.

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Congrats to these brands for proving their media marketing smarts!

-Bryan Nagy

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