Facebook Changes “Nearby” Section
Facebook has made changes to its popular “Nearby” section. Nearby is a section of the Facebook app, which previously allowed users to enable their current location and see what friends were nearby based… Read More
Category Archive: Facebook
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Top Social Networks of 2012 via Nielsen
Nielsen has released their 2012 State of Social Media report. The report highlights a few interesting details about the top social networks and where we’re using social media. The Social Networks we Use… Read More
Facebook Lets Users buy Gifts
Facebook just launched an interesting new option to users, especially in anticipation of the holidays. Users can now purchase gifts for one another directly through Facebook. To do so, a user simply visits… Read More
Facebook Makes Promoted Posts in Newsfeed more “Likeable”
Facebook updates its marketing offerings quite frequently now, and this month comes a new change. Facebook has created its promoted posts in newsfeed more “likeable” by making the “like” button more prominent. Promoted… Read More
More Reason to be on Facebook- User Engagement with Brands Surges in 2012
Facebook has remained a hot topic for brands across the board this year. We saw some embrace it- such as McDonalds, who runs Facebook ads frequently- and brands critique it- such as a… Read More
Pinterest Drives More Sales than Facebook
There’s no question that Pinterest is a hot topic with brands and marketers today. Time and time again, I hear stories about brands asking about Pinterest, but being skeptical about its ROI and… Read More
Facebook offers users to promote a post…for $7
No longer do you need a Facebook page to promote your posts on Facebook. The social network is slowly opening its advertising offerings to all users beginning this month. A limited number of… Read More
MARKETING SPOTLIGHT: Nordstrom Embraces the new Facebook Exchange
I posted a few months ago about Nordstrom using creepily smart pixeling and ad serving technology to display incredibly relevant ads to users. For me, Nordstrom knew what items I had pinned from… Read More
Small Businesses Using Social Media – Black Lotus Brewery
It’s easy to see what many large brands are doing on Facebook. In fact, some even make the news for the work they’re doing- and not doing (remember the GM fiasco earlier in… Read More
