It is a common conversation in businesses and marketing departments across the world: Facebook. The social network has become the creme de creme of marketing plans, business seminars, college courses, and entrepreneurs. There… Read More
Diet Coca-Cola partnered up with heart-health organization The Heart Truth this month for heart month. The partnership is a two-year strong relationship between the two organizations to help promote women’s heart health. As… Read More
Contrary to the preconceived notions of many, Pinterest isn’t just about clothing, cooking, and weddings. If users spent a little bit of time to explore the site and connect with users who pin… Read More
In a land of increasing belly sizes comes a surprising twist of fate. As America slurps on calorie-loaded sodas and shoves pounds of beef into their mouths, a company cashing in off of… Read More
Starbucks made a huge marketing push for its blonde roast coffee early this year. Dubbed the “lighter, mellower side of Starbucks”, the blonde roast was released late 2011. Using a wide array of… Read More
I have been an avid follower of Promoted Trends on Twitter. Not because I find them interesting, but because I find they’re used incorrectly by many businesses. Twitter displays trends along the left-hand… Read More
I posted a few months ago about Nordstrom using creepily smart pixeling and ad serving technology to display incredibly relevant ads to users. For me, Nordstrom knew what items I had pinned from… Read More
The war between Bing and Google continues. If you’ve seen the commercial or the ads across the internet, you’ll know that Bing is having a search challenge between Google in their latest big… Read More
Pinterest “Pin to Win” contests are extremely popular with brands right now, in particular retail and home goods brands. The typical “Pin to Win” contest involves a brand creating a specially dedicated board… Read More
Nordstrom was one of the first major companies to embrace Pinterest, and it has become notorious for using it to advertise the latest fashion trends and store promotions. This month is no different… Read More
Bryan Nagy - Photo Digital Media, Marketing Communication, and Advertising
